Two Savas Beatie authors have started their own radio shows this year. Author Mike Volkin (The Ultimate Basic Training Guidebook and Workbook) started a show about basic training a few months ago. He got a call from someone in the military’s marketing department right after the first show, and sales of his book have skyrocketed since the show began.
Building the Green Machine author Colt Foutz started a radio show for the drum and bugle corps world with the first show airing this week on Blog Talk Radio. His show is complete with marching band music and he talks with movers and shakers in the drum corps world. The Cavaliers just started their summer tour so the timing couldn’t be better for this new show.
Blog Talk Radio hosts can easily run shows from their own home or office for free. Shows are archived on each show’s webpage so a listener who stumbles across your show in a few months can go back and listen to all the previous shows. Also, people who are listening live can call in to the show to chat live on air. What a great way to interact with people interested in your book’s topic, provide content for listeners, and spread the word about your book all at the same time. Soon we will have a portal on the Savas Beatie website with links for all of our authors who have shows.