Thursday, August 18, 2011

Author Interviews Lead to Great Book Coverage

We have had a slew of author interviews posted on various websites and blogs recently. Here are just a couple examples:

The New Gettysburg Campaign Handbook author J. David Petruzzi on Greg Caggiano’s From New York to San Francisco

A Little Short of Boats author James Morgan on Harry Smeltzer’s Bull Runnings

As you can see, these were both exclusive back-and-forth Q & As between the blogger and the author. Savas Beatie also interviews authors and posts these on our website (such as Mary Corbett’s discussion of her upcoming National Guard 101: A Handbook for Spouses). We share these with reporters and bloggers before they interview an author and we also offer these pre-done interview transcripts for media to use verbatim. It’s a great way to provide content in an easy-to-read and, more importantly, easy-to-use format for the reporter.

No comments: