If Alton Brown Can Make a Book Trailer in His Own Home . . .

. . . So Can You!

For those of you who aren’t “foodies” Alton Brown is the host of the successful show Good Eats on The Food Network, as well as the author of food and cookbooks.

His new book, Good Eats: The Early Years, came out this year. Watch the book trailer that is prominent on the publisher’s website and on You Tube.



It’s a different style than the book trailers that we normally produce. Ours usually have voiceover and music coupled with photos, video, and text. For authors who don’t know how to create this type of book trailer on their own (or don’t know somebody who can), try this Alton Brown model instead. Here are a few of the benefits:

• Script – write and rehearse your script (note how the last half of the trailer is a huge plug for the book, what it includes, and why you should buy it, complete with repetition of the title and where you can find it)
• Shot on location – from your very own home (use a library bookshelf as a background for a scholarly work)
• Cameraman – a video camera, tripod, and swivel and you are set
• Actors – there is one author on camera the whole time - you just need yourself!

You can produce your own book trailer. Tuna man optional.